A picnic business in a box, for your city

You have a saved folder of picnic setups from Instagram and Pinterest, and a little money for a low table and good cushions. You are home with the children, or at a desk until five. What you do not have is a business name, a website, packages or prices.

Social is built for new hosts in the US. You start with a name, not a blank page.

A tiered tray of macarons and berries on a low picnic table beside a jug of garden roses and a wicker hamper
A low driftwood picnic table on a quiet beach under a fringed parasol, with striped coral cushions

You bring the picnic. We bring the rest.

The $499 launch fee is paid once and covers four things: a brand in your city, so your name is already chosen; a booking page, so people have somewhere to find you; starter packages, so you know what to offer and what to charge; and a playbook, so your first picnic is not a guess. A $49 monthly plan then keeps your page live and improved. Want to see how it looks? Look inside.

A wicker picnic hamper, folded linen napkins and a wooden crate of peach roses with a blank tag, on a garden table

A name for your city

Every new host gets a brand in their city: a name that is ready to go on a blanket, a bio and a basket. No month of logo drafts, no blank page.

You are not asked to be a designer. You are asked to turn up with the table.

A page built to be found

Your booking page arrives already built, written to be found on Google by people searching for a picnic in your city. Send the link instead of explaining yourself in a direct message.

The $49 monthly plan keeps it live and keeps improving it.

Sample page for a host in Portland

Sample page header picture: a picnic for two in a wildflower meadow at sunset

Luxury picnics in Portland

Styled, set up and ready when you arrive

Sample

The Golden Hour Table

2 guests, round low table, linen cloth

See package

The Garden Long Table

6 guests, long table, pampas arch

See package

The Celebration Table

8 guests, cake stand, floral arch

See package
A laughing woman in a navy apron reading from a linen-bound notebook, kneeling at a low picnic table set with flowers

A playbook for the first picnic

The playbook is what you read the night before your first picnic. It turns the setup in your head into a list in your hands.

Then you carry the table. That part is yours.

Look inside

Three steps, in order

  1. Take the launch. $499 once gets you your brand, your page, your packages and your playbook.

  2. Read the playbook. Then set up your first picnic.

  3. Keep your page live. The $49 monthly plan keeps it live and improved.

A long low picnic table at dusk lit by candles and string lights in a rose garden

$499 once. $49 a month.

One-time launch feeYour brand in your city, your booking page, your starter packages and your playbook.

Monthly planKeeps your page live and improved.

Both are paid through Stripe hosted checkout.

Starter packages, sample

Sample content for a host called Social Portland. The names, details and pictures are illustrations, and the pictures are generated.

Sample package: a round low table for two in a wildflower meadow at sunset

The Golden Hour Table

Sample

Social Portland

2 guests · round low table · linen cloth

Sample package: a long low table under a rattan arch in a leafy garden, with pampas and many cushions

The Garden Long Table

Sample

Social Portland

6 guests · long low table · pampas arch

Sample package: a low table with a small cake, champagne and a floral arch on a lawn

The Celebration Table

Sample

Social Portland

8 guests · cake stand · floral arch